Put together for Dr. Garret George

I spent some time planning videos around the way you already work.

You've got the process, the room and the point of view. I'd come film it once a month and edit it, so you can stay with your patients.

The GG Chiropractic room in Irvine, with a squat rack, kettlebells and a whiteboard
Dr. Garret George

What you get

$500 a month

One filming and editing session every month.

  • 3 to 5edited videos
  • 6 to 8photo posts

That's the whole thing. You keep running your marketing the way you do now. I handle the camera and the editing.

Five videos I'd shoot first

Each one comes from something you already say or do with patients. You won't need to come up with a thing.

When's the last time you hung from a bar?

Video 1

The hang test

What we film: You on the rack with a timer running, then a quick look at why grip matters so much more than people expect.

Where it comes from: That's the opening line of your grip strength article. It's already a great hook.

The test most chiropractors skip.

Video 2

How much can a body handle?

What we film: You running someone through a capacity test and calling out what you're watching for as it happens.

Where it comes from: The Process page calls this the centerpiece of what you do. Most people have never seen one.

My goal is to lose you as a patient.

Video 3

Independence is the goal

What we film: You talking straight to camera for 30 seconds about why every plan has a finish line.

Where it comes from: “No ‘come in 3x a week forever.’” Few clinics would say that out loud. It's the line that sets you apart.

This doesn't look like a chiropractor's office.

Video 4

The room tour

What we film: One walk through the space. The table, the rack, the kettlebells, the Nordic bench, the whiteboard, and what each one is for.

Where it comes from: Your room. It explains strength-based chiropractic faster than any caption can.

What your first 60 minutes here look like.

Video 5

Inside the free assessment

What we film: The full visit cut down to under a minute: the history, the hands-on exam, and you sitting down to explain what you found.

Where it comes from: Step 1 of your process. People feel better about booking once they've seen the room and heard your voice.

And plenty for the months after

Your site and blog alone hold months of ideas. Here are six more.

“Rest, modify, avoid.”

What patients have heard before they get to you, and why you take a different approach.

Rehab chiropractor or traditional?

Your March article as a 45-second explainer at the whiteboard.

Where the body cheats

A movement screen in slow motion, with you pointing out the shift most people would miss.

Re-test day

The same tests from the evaluation, repeated on camera, to show how you track progress.

What do you want to do at 85?

Your health span article, built around getting off the floor and carrying the groceries.

Why you're cash-based

The question everyone asks, answered by you in 30 seconds. It's what buys a full hour with each patient.

Eight photo posts from the same session

While the camera's out, we get the month's photos too. No second visit and no extra time from you.

You're not broken. You're underprepared.

A portrait in front of the rack with your headline on it.

Hands-on care and strength work, same hour.

A close shot of you working with someone on the mat.

60 minutes. One-on-one. Every session.

The kettlebell wall, shot as a clean detail.

You'll know what done looks like before we start.

You at the whiteboard, mapping out a plan.

You're training, not being treated.

You coaching someone through a rep.

I started training at 13.

Your story from the About page, over a portrait of you under the bar.

5.0 stars50+ Google reviews

One real review a month, with that patient's OK.

By appointment only. Irvine, near John Wayne.

The whole room in one wide shot, so locals can place you.

These are rough mock-ups made from photos on your website. The real ones get shot fresh at the session.

How a month works

1

Pick the topics

I send you a shot list based on ideas like these. You change whatever you want.

2

Film at the clinic

One session, planned around your schedule. Patients only appear if they've signed a release first.

3

Get it back edited

Your 3 to 5 videos and 6 to 8 photo posts, finished and ready to go.